“The quality of work and the dedication that the students put into the project was absolutely amazing; we were blown away,” said Umi Patel, chief marketing officer with PepsiCo Beverages North America, North Division. “We are looking forward to continuing our relationship with Penn State as we move forward.”
As the ripple effects of the COVID-19 pandemic continue to affect individuals, brands that offer support to those affected will receive improved consumer loyalty and brand recognition.
Image Credit: LIFEWTR, Penn State