Within the store, there are chillers stocked with apparel and footwear, shelves with rice ball-themed Air Max 90s, as well as energy jelly shot-inspired Air Max 97s and Air Max 95s, and shirts printed with instant ramen imagery. Rather than being stocked with popular magazines, the store offers on-theme zines and posters.
Visiting the exclusive store is by appointment only, and fans have to book their spot ahead of time online.